Durex
Durex
Durex
Many Indians are too embarrassed to say the word "condom" when buying one, using slang like "Umbrella" or "Cap" instead.
Many Indians are too embarrassed to say the word "condom" when buying one, using slang like "Umbrella" or "Cap" instead.
Many Indians are too embarrassed to say the word "condom" when buying one, using slang like "Umbrella" or "Cap" instead.
So, to get them comfortable with condoms, Durex is getting Indians to:
So, to get them comfortable with condoms, Durex is getting Indians to:
So, to get them comfortable with condoms, Durex is getting Indians to:
OOH in the streets of Mumbai
OOH in the streets of Mumbai
OOH in the streets of Mumbai
Say "condom" to get 50% off.
Use slang like "umbrella" or "cap", and get a Durex Umbrella and Cap.
Say "condom" to get 50% off.
Use slang like "umbrella" or "cap", and get a Durex Umbrella and Cap.
Say "condom" to get 50% off.
Use slang like "umbrella" or "cap", and get a Durex Umbrella and Cap.
Search for condoms using speech to text on the DUNZO delivery app, and get Durex at 50% off.
Search for condoms using speech to text on the DUNZO delivery app, and get Durex at 50% off.
Search for condoms using speech to text on the DUNZO delivery app, and get Durex at 50% off.
Concert-goers at SUNBURN can shout condom at the Durex stage and get special Durex packs, and win VIP Festival upgrades.
Concert-goers at SUNBURN can shout condom at the Durex stage and get special Durex packs, and win VIP Festival upgrades.
Concert-goers at SUNBURN can shout condom at the Durex stage and get special Durex packs, and win VIP Festival upgrades.
Art Director: Tanmay Kumar, MaAsherhek
Art Director: Tanmay Kumar, MaAsherhek
Art Director: Tanmay Kumar, MaAsherhek
Strategist: Agrim Prakash
Strategist: Agrim Prakash
Strategist: Agrim Prakash
AM/CW: Vanessa Galdamez
AM/CW: Vanessa Galdamez
AM/CW: Vanessa Galdamez
New Blood Winner
2024
New Blood Winner
2024
New Blood Winner
2024